Internet, Web-based and now wireless technologies have radically changed and simplified the ways companies communicate and conduct business. This �new economy� business model will be of greatest benefit to those companies who use electronic commerce to access powerful communities of buyers and sellers, including consumers. eCommerce will be interactive, dynamic and real - time - within the enterprise, between enterprises and with consumers. The resources required in sales, customer service, and back office functions are greatly reduced for those companies who automate product selection, ordering, order entry, customer service, tracking, andreconciliation. But to succeed in the 21st Century businesses will need toleverage the promise of eCommerce against the strengths of their traditional business, this combination of business philosophies, often referred to as �Brick and Click� will be the key in helping maintain proper customer service, efficient fulfillment, and most importantly profitable revenue growth for small business.
While large businesses are already taking advantage of this revolution, we at ADDR.com, believe that small and mid-sized companies should not wait any longer to capitalize on this new combination of traditional and onlinebusiness tools. These solutions can be delivered today for a reasonablecost and small business CAN revolutionize their business processes byinteracting electronically with suppliers, customers, and distributorswhile improving their physical business presence. Those small merchants whohave the foresight and courage to lead the way will radically benefitthrough electronic processes that are streamlined, reducing purchasingp roblems, shortening cycle times, taking giant leaps in increased productivity, and corporate spending that is tracked, leveraged and � mostcritically - lowered. Distributors and Manufacturers can provide their retailers and consumer outlets with powerful eCommerce tools, informationand integration enabling a smooth and controlled distribution process tosolve some of todays most pressing business problems. We at ADDR.com look forward to enabling our small business clients to participate in the �New Economy� affordably, easily, and most importantly �profitably.
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